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What’s your follow up plan?

Remember when you first started out in your business and you’d sit by the phone, praying that potential customers would find you? You don’t need me to tell you that even with a killer marketing plan, it can take time—a…

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The power of persistence

One of the things I regularly talk about in my marketing seminars is persistence. So many people struggle with this and unfortunately it’s one of the biggest reasons why businesses fail. Because let’s face it—dreaming about your goals is the…

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6 training tips for front desk perfection

Do you know what’s going on at your front desk? Does every client receive a warm greeting as soon as they walk in the door? Are they offered a beverage and relaxing place to sit while waiting for their treatment…

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Networking to rev up revenue

Hillary Clinton once said, “It takes a village to raise a child.” But I believe it also takes a village to grow a business—after all, your business is your baby, right? Many of us are tempted to think, when first…

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Breaking Bad Habits

Back when I was a kid (yeah, I know, during the dinosaur age), I used to love Mad magazine. It always featured a cartoon with a person speaking, and then, in a thought bubble over their head, what they were really thinking. Do you…

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Conquering on-camera fear

Spoiler alert: by the end of this article, you are going to be much more comfortable and excited about creating videos to boost your biz. While there are different reasons why so many people dread getting in front of a…

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Your inside scoop on viral video

I’m almost embarrassed to tell you this story, but here goes. Not long ago, I was at a birthday party for a friend’s child. Of the 20 kids running all over the house, I think six of them had colds.…

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Design & Elevate Your Beauty Brand

Are you ready to learn how taking the time to brand—REALLY brand—can knock your whole profession, your business, your life—over the top? When you do it right, it really works. I always say, driving your success without a brand is…

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What is whitelisting?

What is Whitelisting, and How do you whitelist an email it in Gmail? When you receive emails, there are certain emails you want to make sure you don't miss seeing. You don't want these emails landing in a spam filter…

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